December 08

[Since] there is no showroom to support, their stunning pieces cost a fraction of what they would from other designers. I …was inspired by the variety, elegance, and exceptional quality. link to http://www.luxist.com/2008/12/12/idalia-launch/

December 08

It's one of the hottest trends for 2009… Everyone at Idalia was talking about pink gold. The hint of pink in the gold brings out a richness and depth in the diamonds, and somehow, a crispier sparkle, and from what we've seen, it does the same with other gems, as well. http://www.stylelist.com/blog/2008/12/26/pink-gold-is-hot/#comments

December 08

Idalia is a brand new high end jewelry website with an eclectic collection of absolutely exquisite pieces… I was lucky enough to see their wares in a private showing in New York City and can assure you, if you have any reservations about purchasing jewelry online, Idalia is a jeweler on which you can rely for the very best quality. http://www.holidash.com/2008/12/15/idalia-jewelery-exquisite-cheer/

December 08

When it comes to product assortment, you can count on this site never being stale, always presenting … a great amount of options… The diamond jewelry that they have is amazing in color, weight, style and more…Whether it's for you or for someone else, you will find that they have something classy and trendy so that everyone can shop. http://kittenlounge.onsugar.com/s/idalia

February 09
Luxury makes its way online

"What we're offering is Madison Avenue products at values that only online can offer," Kaufman says of the site… He chose to focus on fashion jewelry, including diamonds and colored-gemstone pieces… The "about us" section of the site plays up Kaufman's industry experience, and shoppers who have questions can easily get an expert--often Kaufman himself--on the phone. http://www.nationaljewelernetwork.com/njn/ys/search/article_display.jsp?vnu_content_id=1003941247

December 08
Idalia Launches Online Diamond, Jewelry Boutique

Idalia.com launched this month, in time for Christmas season. Pinny Kaufman, the company's founder, created the website as a way to extend high-value signature jewelry pieces to a wider audience online… http://www.diamonds.net/news/NewsItem.aspx?ArticleID=24435

December 08
Launch Release:

LAUNCH OF IDALIA TO COMBINE LUXURIES OF BOUTIQUE JEWELRY EXPERIENCE WITH CONVENIENCE AND VALUE OF ONLINE ACCESS With the Privacy and Accessibility of an Internet Boutique, Idalia to offer First, Genuine Madison Avenue Experience Online.